Skip to main content Skip to footer content

Enjoy 15% off your first online order - SIGN-UP

Free shipping & exchanges on all orders*

NEW ARRIVALS

Back
- WOMEN
- MEN
- New Arrivals
  
  Shop Women
- New Arrivals
  
  Shop Men
WOMEN

Back
- HIGHLIGHTS
- CLOTHING
- ACCESSORIES
- New Arrivals
  
  Shop Now
- Gifts for Her
  
  Shop Now
- Theory Wardrobe
  
  Shop Now
MEN

Back
- HIGHLIGHTS
- CLOTHING
- ACCESSORIES
  - View All
- New Arrivals
  
  Shop Now
- Gifts for Him
  
  Shop Now
- Theory Wardrobe
  
  Shop Now
GIFT GUIDE

Back
- GIFTS FOR HER
  - View All
- GIFTS FOR HIM
  - View All
SALE

Back
- WOMEN
  - View All
- MEN
  - View All

Search

Sign In / Register

Wishlist

Shop By

NEW ARRIVALS

Back
- WOMEN
  
  Back
- MEN
  
  Back
WOMEN

Back
- HIGHLIGHTS
  
  Back
- CLOTHING
  
  Back
- ACCESSORIES
  
  Back
MEN

Back
- HIGHLIGHTS
  
  Back
- CLOTHING
  
  Back
- ACCESSORIES
  
  Back
  - View All
GIFT GUIDE

Back
- WOMEN'S GIFT GUIDE
  
  Back
  - View All
- MEN'S GIFT GUIDE
  
  Back
  - View All
SALE

Back
- WOMEN
  
  Back
  - View All
- MEN
  
  Back
  - View All

Sign In / Register
united kingdom (GBP)

Clear

Sign In / Register

Sign In
Register

Theory

SITEMAP

Women

New + Now
New Arrivals
Theory For Good
Cashmere Shop

Clothing
View All
Trousers
Blazers and Vests
Coats and Jackets
Jumpers and Cardigans
Dresses and Skirts
Tops and Shirts
T-shirts
Suits
Essential Duos

Accessories
All Accessories
Shoes
Bags

All Sale
Sale

Men

New + Now
New Arrivals
Theory For Good
Wardrobe essentials
Cashmere Shop

Clothing
View All
Coats and Jackets
Trousers
Blazers
Jumpers and Cardigans
T-Shirts and Polos
Shirts
Suits
Essential Duos

Accessories
All Accessories

All Sale
Sale

About

About Theory
Story
Philosophy
Stores

-15% OFF YOUR NEXT ORDER*

Sign-up to receive your exclusive welcome offer.
* Offer terms apply. Read our Privacy Policy here.

forms.newsletter.successresult

Customer Care

My Account
Track My Order
Shipping + Payments
Returns + Exchanges
Size Guide
FAQs
Klarna
* Promo T&Cs
Gift Card
Gift Card Balance

About Theory

Our Story
Theory For Good
Theory At Your Service
Store Finder

Contact Us

Email
customer.care@uk.theory.com
Click Here for International Orders

Follow Us

united kingdom (GBP)

© 2025 Theory

Accessibility Statement

Terms of Use

Privacy Policy

Customer Care

My Account
Track My Order
Shipping + Payments
Returns + Exchanges
Size Guide
FAQs
* Promo T&Cs
Klarna
Gift Card
Gift Card Balance

About Theory

Our Story
Theory For Good
Theory At Your Service
Store Finder

Contact Us

Email
customer.care@uk.theory.com
Click Here for International Orders

Information

Accessibility Statement
Terms of Use
Privacy Policy

united kingdom (GBP)

© 2025 Theory

Exclusions

Promo T&Cs

WELCOME OFFER
For new subscribers only. Discount will be applied when your unique promotional code is entered at checkout. Offer valid online at uk.theory.com. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

INFLUENCERS
Discount will be applied when the promotional code is entered at checkout. Offer valid in Theory retail stores and online at theory.com in the UK only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ESSENTIAL DUOS
Choose two selected womenswear or menswear styles, in any size or colour to receive an additional discount. Discount will be auto-applied at checkout. Offer valid online at theory.com in the UK only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ARCHIVE + SALE + OUTLET
Offer valid on selected styles in Theory UK Retail stores and at uk.theory.com only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

Forgot your Password

Provide your account email address to receive an email to reset your password.

Email Address:

null

Sign in or create an account to add to your wishlist

Sign In
Create Account

Sign in with Google Sign up with Google Sign in with Apple Sign up with Apple or

Sign In

Email Address

Password

Remember Me

Sign in with Google Sign up with Google Sign in with Apple Sign up with Apple or

First Name

Last Name

Email

Confirm Email

Password

Confirm Password

Birth Date

Year

Gender

Female

Male

Email Preferences (select one)

Email me future promos and updates ¹

I do not want future promos and updates

¹By checking this box, you consent to receive emails about Theory's latest collections, exclusive offers, and special events. You may revoke your consent at any time by clicking unsubscribe at the bottom of any email from us. By clicking 'Email me future promos and updates' you accept the terms of our Privacy Policy.