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End Of Season Sale: New Lines Added - Up to 50% Off Selected Styles* - SHOP WOMEN | SHOP MEN

Shop Summer 2025 collection WOMEN | MEN

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END OF SEASON SALE

New Lines Added

Up to 50% Off Selected Styles*

shop Women

shop Men

Summer, Captured

Styles for all the season’s moments.

SHOP WOMEN

SHOP MEN

The Perfect Match

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Easy Dresses

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Trending

Double-Breasted Vest in City Twill

~~Price reduced from to~~ £275.00

New Season

Cropped Barrel Trousers in Cotton Twill

~~Price reduced from to~~ £275.00

New Season

Camisole Dress in Crushed Satin

~~Price reduced from to~~ £350.00

New Season

Slip Dress in Floral Satin Georgette

~~Price reduced from to~~ £345.00

New Season

The Everyday Staple

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Summer Knits

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Trending

Crewneck Tee in Perform Jersey

~~Price reduced from to~~ £120.00

New Season

Brenan Polo Shirt in Pacific Linen

~~Price reduced from to~~ £165.00

New Season

Camp Collar Shirt in Cotton Light Twist

~~Price reduced from to~~ £185.00

New Season

Curtis Drawstring Trousers in Good Linen

~~Price reduced from £230.00 to~~ £138.00

New Line Added: Up to 50% off

Bottom Line

From tailored trousers to comfortable shorts - your summer rotation starts here.

SHOP WOMEN

SHOP MEN

Theory Wardrobe

A range of styles for everyone, featuring fresh cuts and bestselling favorites.

SHOP WOMEN

SHOP MEN

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Customer Care

My Account
Track My Order
Shipping + Payments
Returns + Exchanges
Size Guide
FAQs
* Promo T&Cs
Klarna
Gift Card
Gift Card Balance

About Theory

Our Story
Theory For Good
Store Finder

Contact Us

Email
customer.care@uk.theory.com

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United Kingdom

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Promo T&Cs

WELCOME OFFER
For new subscribers only. Discount will be applied when your unique promotional code is entered at checkout. Offer valid online at theory.com in the UK only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

INFLUENCERS
Discount will be applied when the promotional code is entered at checkout. Offer valid in Theory retail stores and online at theory.com in the UK only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ESSENTIAL DUOS
Choose two selected womenswear or menswear styles, in any size or colour to receive an additional discount. Discount will be auto-applied at checkout. Offer valid online at theory.com in the UK only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ARCHIVE + SALE + OUTLET
Offer valid on selected styles in Theory retail stores, and at theory.com in the UK only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

Women's Sale

Men's Sale

Women's Summer 2025

Men's Summer 2025

Sale

New Arrivals

Trousers

Sale

New Arrivals

Trousers

Women's Linen Shop

Men's Linen Shop

END OF SEASON SALE

New Lines Added

Up to 50% Off Selected Styles*

Summer, Captured

Bottom Line

Theory Wardrobe