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Summer, Captured

Styles for all the season’s moments.

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Top Marks

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Easy Dresses

Sophisticated silhouettes, simplified for summer.

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Trending

Maxi Tank Dress in City Poplin

~~Price reduced from to~~ £345.00

New Season

Puff Sleeve Mini Dress in City Poplin

~~Price reduced from to~~ £325.00

New Season

Slip Dress in Floral Satin Georgette

~~Price reduced from to~~ £345.00

New Season

Puff Sleeve Mini Dress in City Poplin

~~Price reduced from to~~ £325.00

New Season

New Arrivals

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Trending

Brenan Polo Shirt in Pacific Linen

~~Price reduced from to~~ £165.00

New Season

Curtis Drawstring Trousers in Good Linen

~~Price reduced from to~~ £230.00

Kolben Tee in Pacific Linen

~~Price reduced from to~~ £145.00

New Season

Irving Shirt in Relaxed Linen

~~Price reduced from to~~ £165.00

Power Trousers

Look smart, dress sharp.

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Theory Wardrobe

A range of styles for everyone, featuring fresh cuts and bestselling favorites.

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WELCOME OFFER
For new subscribers only. Discount will be applied when your unique promotional code is entered at checkout. Offer valid online at theory.com in the UK only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

INFLUENCERS
Discount will be applied when the promotional code is entered at checkout. Offer valid in Theory retail stores and online at theory.com in the UK only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

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Choose two selected womenswear or menswear styles, in any size or colour to receive an additional discount. Discount will be auto-applied at checkout. Offer valid online at theory.com in the UK only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ARCHIVE + SALE + OUTLET
Offer valid on selected styles in Theory retail stores, and at theory.com in the UK only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

Women's Summer 2025

Men's Summer 2025

New Arrivals

Trousers

New Arrivals

Trousers

Women's Linen Shop

Men's Linen Shop

Summer, Captured

Easy Dresses

New Arrivals

Power Trousers

Theory Wardrobe